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Writing Without Bullshit

Boost Your Career by Saying What You Mean

de Josh Bernoff ...

A complete guide to effective modern business writing that helps you cut the bull and get to your point faster.Writing Without Bullshit is the first comprehensive guide to writing for today's world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and web copy ... Leer más

$12.99 USD o gratis con Kobo Plus

Disponible también en: Audiolibro

A complete guide to effective modern business writing that helps you cut the bull and get to your point faster.Writing Without Bullshit is the first comprehensive guide to writing for today's world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and web copy
... Leer más

Disponible también en: Audiolibro
Groundswell, Expanded and Revised Edition

Winning in a World Transformed by Social Technologies

de Charlene Li, Josh Bernoff ...

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry -- yet it's still utterly foreign to most companies ... Leer más

$15.99 USD o gratis con Kobo Plus

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry -- yet it's still utterly foreign to most companies
... Leer más
Empowered

Unleash Your Employees, Energize Your Customers, and Transform Your Business

de Josh Bernoff, Ted Schadler ...

It's the new normal. Now all of your employees are Twittering away and friending clients on Facebook. Not to mention customers--who feel obligated to update your Wikipedia entry with product complaints.In this new world, dealing with empowered employees and customers --Insurgents -- is only going to get more challenging. Employees are using this technology in the workplace and customers are using ... Leer más

$20.99 USD o gratis con Kobo Plus

Disponible también en: Audiolibro

It's the new normal. Now all of your employees are Twittering away and friending clients on Facebook. Not to mention customers--who feel obligated to update your Wikipedia entry with product complaints.In this new world, dealing with empowered employees and customers --Insurgents -- is only going to get more challenging. Employees are using this technology in the workplace and customers are using
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Disponible también en: Audiolibro
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Outside In

The Power of Putting Customers at the Center of Your Business

de Harley Manning, Kerry Bodine, Josh Bernoff ...

Narrado por Mel Foster ...

Completo

7 hora 36 minutos

What simple innovation brought billions in new investments to Fidelity? What basic misunderstanding was preventing Office Depot from achieving its growth potential? What surprising insights helped the Mayo Clinic better serve both doctors and patients?The solution in each case was a focus on customer experience, the most powerful—and misunderstood—element of corporate strategy today.Customer ... Leer más

$35.99 USD

What simple innovation brought billions in new investments to Fidelity? What basic misunderstanding was preventing Office Depot from achieving its growth potential? What surprising insights helped the Mayo Clinic better serve both doctors and patients?The solution in each case was a focus on customer experience, the most powerful—and misunderstood—element of corporate strategy today.Customer
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Groundswell

Winning in a World Transformed by Social Technologies

de Josh Bernoff, Charlene Li ...

Narrado por Josh Bernoff ...

Completo

9 hora 48 minutos

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry -- yet it's still utterly foreign to most companies ... Leer más

$29.99 USD

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry -- yet it's still utterly foreign to most companies
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Audiolibro

Groundswell

Winning in a World Transformed by Social Technologies

de Josh Bernoff, Charlene Li ...

Narrado por Josh Bernoff ...

Completo

9 hora 48 minutos

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry -- yet it's still utterly foreign to most companies ... Leer más

$20.99 USD o gratis con Kobo Plus

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry -- yet it's still utterly foreign to most companies
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Writing Without Bullshit

Boost Your Career by Saying What You Mean

de Josh Bernoff ...

Narrado por Josh Bernoff ...

Completo

6 hora 27 minutos

Joining the ranks of classics like The Elements of Style and On Writing Well, Writing Without Bullshit helps professionals get to the point to get ahead.It’s time for Writing Without Bullshit.Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of ... Leer más

$23.99 USD

Disponible también en: eBook

Joining the ranks of classics like The Elements of Style and On Writing Well, Writing Without Bullshit helps professionals get to the point to get ahead.It’s time for Writing Without Bullshit.Writing Without Bullshit is the first comprehensive guide to writing for today’s world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of
... Leer más

Disponible también en: eBook
Audiolibro

Empowered

Unleash Your Employees, Energize Your Customers, and Transform Your Business

de Josh Bernoff, Ted Schadler ...

Narrado por Josh Bernoff ...

Completo

6 hora 44 minutos

is your company empowered for success?You know it’s happening within your organization. Your people—using low-cost, accessible technology—are connecting with customers and building innovative new solutions. But who are these creative problem solvers? How can you lead them? How can you be one?We call them HEROes: highly empowered and resourceful operatives. Your company needs them because, in the ... Leer más

$26.99 USD

Disponible también en: eBook

is your company empowered for success?You know it’s happening within your organization. Your people—using low-cost, accessible technology—are connecting with customers and building innovative new solutions. But who are these creative problem solvers? How can you lead them? How can you be one?We call them HEROes: highly empowered and resourceful operatives. Your company needs them because, in the
... Leer más

Disponible también en: eBook
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New Rules for Business

Groundswell Expanded and Revised Edition; Content Rules; The Now Revolution

de Jay Baer, Josh Bernoff, CC Chapman, Ann Handley, Charlene Li, Amber Naslund ...

Narrado por Josh Bernoff, Ann Handley, Erik Synnestvedt ...

Completo

22 hora 53 minutos

LEARN THE NEW RULES FOR BUSINESS...3 GREAT BOOKS TEACH YOU HOW TO MAKE SOCIAL MEDIA WORK FOR YOU! Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an ... Leer más

$49.99 USD

LEARN THE NEW RULES FOR BUSINESS...3 GREAT BOOKS TEACH YOU HOW TO MAKE SOCIAL MEDIA WORK FOR YOU! Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an
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The Mobile Mind Shift

Engineer Your Business to Win in the Mobile Moment

de Julie Ask, Josh Bernoff, Ted Schadler ...

Narrado por Josh Bernoff ...

Completo

7 hora 4 minutos

Mobile has reprogrammed your customers’ brains.Your customers now turn to their smartphones for everything. What’s tomorrow’s weather? Is the flight on time? Where’s the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift — the expectation that I can get what I want, anytime, in my immediate context ... Leer más

$27.99 USD

Mobile has reprogrammed your customers’ brains.Your customers now turn to their smartphones for everything. What’s tomorrow’s weather? Is the flight on time? Where’s the nearest store, and is this product cheaper there? Whatever the question, the answer is on the phone. This Pavlovian response is the mobile mind shift — the expectation that I can get what I want, anytime, in my immediate context
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Active Listening Techniques

30 Practical Tools to Hone Your Communication Skills

de Nixaly Leonardo ...

Become a stronger listener and communicator in face-to-face situations with essential tools to help you connect personally and professionally.To listen actively is to listen with complete attention and an engaged mind and body. And, while it may come naturally to some, it's also a skill that can be honed through practice. Active Listening Techniques will help you do just that, so you can ensure ... Leer más

$11.99 USD o gratis con Kobo Plus

Become a stronger listener and communicator in face-to-face situations with essential tools to help you connect personally and professionally.To listen actively is to listen with complete attention and an engaged mind and body. And, while it may come naturally to some, it's also a skill that can be honed through practice. Active Listening Techniques will help you do just that, so you can ensure
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Forget That!

22 Lessons You Must Unlearn to Succeed

de Roger Flax PhD ...

Follow the guidance of motivational expert Dr. Roger Flax, author of No Stopping You!, and learn to be your best self.What if you were told that many of the common principles you’ve held onto since childhood are actually holding you back in your career and life? From simple adages we learned in grade school—“don’t talk to strangers,” “save it for a rainy day”—to well-intentioned ideas you learned ... Leer más

$10.99 USD o gratis con Kobo Plus

Follow the guidance of motivational expert Dr. Roger Flax, author of No Stopping You!, and learn to be your best self.What if you were told that many of the common principles you’ve held onto since childhood are actually holding you back in your career and life? From simple adages we learned in grade school—“don’t talk to strangers,” “save it for a rainy day”—to well-intentioned ideas you learned
... Leer más