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The Mother Tongue

English and How it Got that Way

de Bill Bryson ...

“Vastly informative and vastly entertaining…A scholarly and fascinating book.” —Los Angeles TimesWith dazzling wit and astonishing insight, Bill Bryson explores the remarkable history, eccentricities, resilience and sheer fun of the English language.From the first descent of the larynx into the throat (why you can talk but your dog can’t), to the fine lost art of swearing, Bryson explores English ... Leer más

$13.99 USD

“Vastly informative and vastly entertaining…A scholarly and fascinating book.” —Los Angeles TimesWith dazzling wit and astonishing insight, Bill Bryson explores the remarkable history, eccentricities, resilience and sheer fun of the English language.From the first descent of the larynx into the throat (why you can talk but your dog can’t), to the fine lost art of swearing, Bryson explores English
... Leer más
Words Like Loaded Pistols

Rhetoric from Aristotle to Obama

de Sam Leith ...

**An engaging exploration of how people have taught, practiced, and thought about rhetoric—from the Iron Age to today“An entertaining history of great oratory.” —New Yorker**Rhetoric gives our words the power to inspire. But it’s not just for politicians: it’s all around us, whether you’re buttering up a key client or persuading your children to eat their vegetables. You have been using rhetoric ... Leer más

Antes $13.99 USD Ahora $1.99 USD

**An engaging exploration of how people have taught, practiced, and thought about rhetoric—from the Iron Age to today“An entertaining history of great oratory.” —New Yorker**Rhetoric gives our words the power to inspire. But it’s not just for politicians: it’s all around us, whether you’re buttering up a key client or persuading your children to eat their vegetables. You have been using rhetoric
... Leer más
Make it Clear

Speak and Write to Persuade and Inform

de Patrick Henry Winston ...

EFFECTIVE COMMUNICATION 101: An MIT professor with 40 years of teaching experience explains how to speak and write to get your ideas across.Starting with the basics—finding your voice, organizing your ideas, making sure what you say is remembered, and receiving critiques (“do not ask for brutal honesty”)—this essential resource is packed with advice on how to write to be understood, how to inspire ... Leer más

$25.99 USD

EFFECTIVE COMMUNICATION 101: An MIT professor with 40 years of teaching experience explains how to speak and write to get your ideas across.Starting with the basics—finding your voice, organizing your ideas, making sure what you say is remembered, and receiving critiques (“do not ask for brutal honesty”)—this essential resource is packed with advice on how to write to be understood, how to inspire
... Leer más
Trump and Hitler

A Comparative Study in Lying

de Henk de Berg ...

Series series Social Sciences (R0)
This book compares Trump and Hitler as political performance artists. It explores their populist self-staging and rhetorical strategies and explains how they connected with their respective audiences. It also analyses the two men’s character, work ethic, and management style. In addition, the book addresses seemingly peripheral issues like the reasons behind Hitler’s toothbrush moustache and Trump ... Leer más

$23.99 USD

This book compares Trump and Hitler as political performance artists. It explores their populist self-staging and rhetorical strategies and explains how they connected with their respective audiences. It also analyses the two men’s character, work ethic, and management style. In addition, the book addresses seemingly peripheral issues like the reasons behind Hitler’s toothbrush moustache and Trump
... Leer más
The Elements of Style, Fourth Edition

de William Strunk, Jr., E.B. White ...

'The Elements of Style' (1918), by William Strunk, Jr., is an American English writing style guide. It is the best-known, most influential prescriptive treatment of English grammar and usage, and often is required reading and usage in U.S. high school and university composition classes. This edition of 'The Elements of Style' details eight elementary rules of usage, ten elementary principles of ... Leer más

$0.99 USD o gratis con Kobo Plus

'The Elements of Style' (1918), by William Strunk, Jr., is an American English writing style guide. It is the best-known, most influential prescriptive treatment of English grammar and usage, and often is required reading and usage in U.S. high school and university composition classes. This edition of 'The Elements of Style' details eight elementary rules of usage, ten elementary principles of
... Leer más
Plain Style

A Guide to Written English

de Christopher Lasch ...

Plain Style is an amusing and instructive guide to written English by the late Christopher Lasch, author of The Culture of Narcissism, The True and Only Heaven, and many other memorable works of American history and social criticism. Written for the benefit of the students at the University of Rochester, where Lasch taught from 1970 until his death in 1994, it quickly established itself in ... Leer más

$14.99 USD

Plain Style is an amusing and instructive guide to written English by the late Christopher Lasch, author of The Culture of Narcissism, The True and Only Heaven, and many other memorable works of American history and social criticism. Written for the benefit of the students at the University of Rochester, where Lasch taught from 1970 until his death in 1994, it quickly established itself in
... Leer más
Watching My Language:

Adventures in the Word Trade

de William Safire ...

America's most entertaining language maven is back with more words to live by in his latest exploration of hot catchphrases, syntactical controversies, and other matters of national linguistic importance.Before you scratch that seven-year-itch, you might want to know where it came from. And before someone blurts, "You just don't get it," perhaps you should consult the Pulitzer Prize winning ... Leer más

$14.99 USD

America's most entertaining language maven is back with more words to live by in his latest exploration of hot catchphrases, syntactical controversies, and other matters of national linguistic importance.Before you scratch that seven-year-itch, you might want to know where it came from. And before someone blurts, "You just don't get it," perhaps you should consult the Pulitzer Prize winning
... Leer más
Making Matters

Craft, Ethics, and New Materialist Rhetorics

de Leigh Gruwell ...

Craft is a process-oriented practice that takes seriously the relationships between bodies—both human and nonhuman—and makes apparent how these relationships are mired in and informed by power structures. Making Matters introduces craft agency, a feminist vision of new materialist rhetorics that enables scholars to identify how power circulates and sometimes stagnates within assemblages of actors ... Leer más

$16.99 USD

Craft is a process-oriented practice that takes seriously the relationships between bodies—both human and nonhuman—and makes apparent how these relationships are mired in and informed by power structures. Making Matters introduces craft agency, a feminist vision of new materialist rhetorics that enables scholars to identify how power circulates and sometimes stagnates within assemblages of actors
... Leer más
The Apology

de Plato ...

In "The Apology", Plato has provided posterity with one of the most memorable portraits of his teacher Socrates. In Plato’s view, Socrates was a paragon of virtue. Perhaps the essence of his virtue can be summarized in a single word—integrity. Socrates’ dedication to the truth was so total and so unswerving that the very thought of compromising that truth was repugnant to him.In the spring of 399 ... Leer más

$19.99 USD o gratis con Kobo Plus

In "The Apology", Plato has provided posterity with one of the most memorable portraits of his teacher Socrates. In Plato’s view, Socrates was a paragon of virtue. Perhaps the essence of his virtue can be summarized in a single word—integrity. Socrates’ dedication to the truth was so total and so unswerving that the very thought of compromising that truth was repugnant to him.In the spring of 399
... Leer más
Soundwriting

A Guide to Making Audio Projects

de Tanya K. Rodrigue, Kyle D. Stedman ...

Written in an encouraging and accessible way, this unique textbook is about how to compose with sound—how to make powerful podcast episodes, audio essays, personal narratives, and audio documentaries. Using ideas and language from rhetoric and writing studies as well as the authors’ extensive personal experiences with soundwriting, this book teaches new and more experienced soundwriters how to ... Leer más

$25.99 USD

Written in an encouraging and accessible way, this unique textbook is about how to compose with sound—how to make powerful podcast episodes, audio essays, personal narratives, and audio documentaries. Using ideas and language from rhetoric and writing studies as well as the authors’ extensive personal experiences with soundwriting, this book teaches new and more experienced soundwriters how to
... Leer más
Understanding Humor through Communication

Why Be Funny, Anyway?

de John C. Meyer ...

Understanding Humor through Communication explores theories of humor origin as well as humor functions in human groups and societies through communication. A model of humor decision by individuals is detailed, followed by humor’s emergence in communication. Elements of humor sources (incongruity, superiority, and relief), humor intent (comic or tragic perspectives), and humor perception (ego ... Leer más

$44.59 USD

Understanding Humor through Communication explores theories of humor origin as well as humor functions in human groups and societies through communication. A model of humor decision by individuals is detailed, followed by humor’s emergence in communication. Elements of humor sources (incongruity, superiority, and relief), humor intent (comic or tragic perspectives), and humor perception (ego
... Leer más
Kenneth Burke + The Posthuman

Edición de Chris Mays, Nathaniel A. Rivers, Kellie Sharp-Hoskins ...

Series series RSA Series in Transdisciplinary Rhetoric
While rhetoric as a discipline is firmly planted in humanism and anthropology, posthumanism seeks to leave the human behind. This highly original examination of Kenneth Burke’s thought grapples with these ostensibly contradictory concepts as opportunities for invention, revision, and, importantly, transdisciplinary knowledge making.Rather than simply mapping posthumanist rhetorics onto Burke’s ... Leer más

$27.99 USD

While rhetoric as a discipline is firmly planted in humanism and anthropology, posthumanism seeks to leave the human behind. This highly original examination of Kenneth Burke’s thought grapples with these ostensibly contradictory concepts as opportunities for invention, revision, and, importantly, transdisciplinary knowledge making.Rather than simply mapping posthumanist rhetorics onto Burke’s
... Leer más
Rational Rhetoric

The Role of Science in Popular Discourse

de David J. Tietge ...

David J. Tietge examines the place and influence of scientific discourse in the popular consciousness of contemporary American society, offering critical strategies for recognizing, decoding, and understanding scientific language as it is used by both scientific and a-scientific agents and agencies. ... Leer más

$14.99 USD o gratis con Kobo Plus

David J. Tietge examines the place and influence of scientific discourse in the popular consciousness of contemporary American society, offering critical strategies for recognizing, decoding, and understanding scientific language as it is used by both scientific and a-scientific agents and agencies.
... Leer más
A Joosr Guide to... Talk Like TED by Carmine Gallo: The 9 Public Speaking Secrets of the World's Top Minds

de Joosr ...

In today's fast-paced world, it's tough to find the time to read. But with Joosr guides, you can get the key insights from bestselling non-fiction titles in less than 20 minutes. Whether you want to gain knowledge on the go or find the books you'll love, Joosr's brief and accessible eBook summaries fit into your life. Find out more at joosr.com.What skills and techniques are shared by the world's ... Leer más

$2.99 USD o gratis con Kobo Plus

In today's fast-paced world, it's tough to find the time to read. But with Joosr guides, you can get the key insights from bestselling non-fiction titles in less than 20 minutes. Whether you want to gain knowledge on the go or find the books you'll love, Joosr's brief and accessible eBook summaries fit into your life. Find out more at joosr.com.What skills and techniques are shared by the world's
... Leer más
On Method Acting

The Classic Actor's Guide to the Stanislavsky Technique as Practiced at the Actors Studio

de Edward Dwight Easty ...

Practiced by such actors of stature as Marlon Brando, Robert De Niro, Julie Harris, Dustin Hoffman, and Ellen Burstyn (not to mention the late James Dean) the Method offers a practical application of the renowned Stanislavsky technique.On Method Acting demystifies the "mysteries" of Method acting -- breaking down the various steps into clear and simple terms, including chapters on:Sense Memory -- ... Leer más

$7.99 USD

Practiced by such actors of stature as Marlon Brando, Robert De Niro, Julie Harris, Dustin Hoffman, and Ellen Burstyn (not to mention the late James Dean) the Method offers a practical application of the renowned Stanislavsky technique.On Method Acting demystifies the "mysteries" of Method acting -- breaking down the various steps into clear and simple terms, including chapters on:Sense Memory --
... Leer más
The Tyranny of Public Discourse

Abraham Lincoln's Six-Element Antidote for Meaningful and Persuasive Writing

de David Hirsch, Dan Van Haften ...

"The ultimate teacher of fact-based, reasoned rhetoric . . . A nice dose of American history makes learning the groundbreaking technique fun." —Nerida F. Ellerton and McKenzie A. Clements, authors on writings of Thomas Jefferson and Abraham LincolnAre you satisfied with the current state of public discourse? The almost unanimous response from people across the nation is a loud and emphatic "No! ... Leer más

$12.99 USD o gratis con Kobo Plus

"The ultimate teacher of fact-based, reasoned rhetoric . . . A nice dose of American history makes learning the groundbreaking technique fun." —Nerida F. Ellerton and McKenzie A. Clements, authors on writings of Thomas Jefferson and Abraham LincolnAre you satisfied with the current state of public discourse? The almost unanimous response from people across the nation is a loud and emphatic "No!
... Leer más
Thinking Critically about Media and Politics

de Donald Lazere ...

This book offers a critical introduction to the media as well as a “self defense” against the “spin” of politicians, advertising, and assorted propagandists. Its interdisciplinary application of principles of critical thinking and argumentative rhetoric can be incorporated into a diverse range of college courses, including communication, journalism, rhetoric, and media criticism.Lazere offers a ... Leer más

$57.99 USD

This book offers a critical introduction to the media as well as a “self defense” against the “spin” of politicians, advertising, and assorted propagandists. Its interdisciplinary application of principles of critical thinking and argumentative rhetoric can be incorporated into a diverse range of college courses, including communication, journalism, rhetoric, and media criticism.Lazere offers a
... Leer más
The Battles of Texas

Adjuncts, Composition, and Culture Wars at UT Austin

de Nate Kreuter, Mark Garrett Longaker ...

The 1980s were a consequential decade for universities. The marketization of higher education, the adjunctification of labor, and culture wars over curriculum transformed the landscape in a short period of time. The Battles of Texas traces the lived consequences of this upheaval by focusing on one influential institution: the writing program at the University of Texas at Austin.Drawing from ... Leer más

$18.99 USD

The 1980s were a consequential decade for universities. The marketization of higher education, the adjunctification of labor, and culture wars over curriculum transformed the landscape in a short period of time. The Battles of Texas traces the lived consequences of this upheaval by focusing on one influential institution: the writing program at the University of Texas at Austin.Drawing from
... Leer más
Penn Statements, Vol. 40

Student Compositions from the Program in Writing and Rhetoric

Edición de Alex Sibo, Tyler Arsuaga ...

Penn Statements is a reader of student essays and compositions from courses offered through Penn State's Program in Writing and Rhetoric. All essays are submitted by students and are used as examples of student writers engaging with rhetorical principles. ... Leer más

$18.99 USD

Penn Statements is a reader of student essays and compositions from courses offered through Penn State's Program in Writing and Rhetoric. All essays are submitted by students and are used as examples of student writers engaging with rhetorical principles.
... Leer más
El método H.A.B.L.A

Imagen verbal en 5 sencillos pasos

de Alvaro Gordoa ...

Aprende a comunicarte con los demás de manera asertiva y alcanza el éxito en tu vida.El Método H.A.B.L.A. te permitirá capacitarte directamente con el principal maestro y especialista en el tema de la Imagen Verbal ®.Hablar lo hace cualquiera. Penetrar en la mente del otro, necesita de un método. En este libro encontrarás un sencillo y divertido camino a seguir, con todas las claves para hablar en ... Leer más

$7.99 USD

Aprende a comunicarte con los demás de manera asertiva y alcanza el éxito en tu vida.El Método H.A.B.L.A. te permitirá capacitarte directamente con el principal maestro y especialista en el tema de la Imagen Verbal ®.Hablar lo hace cualquiera. Penetrar en la mente del otro, necesita de un método. En este libro encontrarás un sencillo y divertido camino a seguir, con todas las claves para hablar en
... Leer más
Verbal Judo, Second Edition

The Gentle Art of Persuasion

de George J. Thompson, PhD ...

Verbal Judo is the martial art of the mind and mouth that can show you how to be better prepared in every verbal encounter. Listen and speak more effectively, engage people through empathy (the most powerful word in the English language), avoid the most common conversational disasters, and use proven strategies that allow you to successfully communicate your point of view and take the upper hand ... Leer más

$7.99 USD

Verbal Judo is the martial art of the mind and mouth that can show you how to be better prepared in every verbal encounter. Listen and speak more effectively, engage people through empathy (the most powerful word in the English language), avoid the most common conversational disasters, and use proven strategies that allow you to successfully communicate your point of view and take the upper hand
... Leer más
How to Tell a Story

The Essential Guide to Memorable Storytelling from The Moth

de The Moth, Meg Bowles, Catherine Burns, Jenifer Hixson, Sarah Austin Jenness, Kate Tellers ...

NEW YORK TIMES BESTSELLER • The definitive guide to telling an unforgettable story in any setting, drawing on twenty-five years of experience from the storytelling experts at The Moth“From toasts to eulogies, from job interviews to social events, this book will help you with ideas, structure, delivery and more.”—CNNLONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARDOver the past twenty-five years, ... Leer más

$13.99 USD

NEW YORK TIMES BESTSELLER • The definitive guide to telling an unforgettable story in any setting, drawing on twenty-five years of experience from the storytelling experts at The Moth“From toasts to eulogies, from job interviews to social events, this book will help you with ideas, structure, delivery and more.”—CNNLONGLISTED FOR THE PORCHLIGHT BUSINESS BOOK AWARDOver the past twenty-five years,
... Leer más
Win Every Argument

The Art of Debating, Persuading, and Public Speaking

de Mehdi Hasan ...

NEW YORK TIMES BESTSELLERAudie Award FinalistAn Amazon best business and leadership book of 2023Win Every Argument shows how anyone can communicate with confidence, rise above the tit for tats on social media, and triumph in a successful and productive debate in the real world.MSNBC’s Mehdi Hasan isn’t one to avoid arguments. He relishes them as the lifeblood of democracy and... ... Leer más

$12.99 USD

NEW YORK TIMES BESTSELLERAudie Award FinalistAn Amazon best business and leadership book of 2023Win Every Argument shows how anyone can communicate with confidence, rise above the tit for tats on social media, and triumph in a successful and productive debate in the real world.MSNBC’s Mehdi Hasan isn’t one to avoid arguments. He relishes them as the lifeblood of democracy and...
... Leer más
Fluent in 3 Months

How Anyone at Any Age Can Learn to Speak Any Language from Anywhere in the World

de Benny Lewis ...

Benny Lewis, a renowned polyglot who speaks over ten languages—all self-taught—runs the largest language-learning blog in the world, Fluent In 3 Months. Lewis is a full-time "language hacker," someone who devotes all of his time to finding better, faster, and more efficient ways to learn languages. Fluent in 3 Months: How Anyone at Any Age Can Learn to Speak Any Language from Anywhere in the World ... Leer más

$14.99 USD

Benny Lewis, a renowned polyglot who speaks over ten languages—all self-taught—runs the largest language-learning blog in the world, Fluent In 3 Months. Lewis is a full-time "language hacker," someone who devotes all of his time to finding better, faster, and more efficient ways to learn languages. Fluent in 3 Months: How Anyone at Any Age Can Learn to Speak Any Language from Anywhere in the World
... Leer más

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