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“jayne o'donnell”

1 - 12 de 12 resultados para “jayne o'donnell”
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  • Gen BuY

    How Tweens, Teens and Twenty-Somethings Are Revolutionizing Retail

    de Kit Yarrow, Jayne O'Donnell ...
    Discover the forces driving the decisions of today's most sought after consumersAccording to recent statistics, members of Generation Y shop 25 percent to 40 percent more than the average consumer. In Gen BuY, Yarrow and O'Donnell argue that these voracious and fearless consumers have revolutionized the way Americans shop by turning traditional sales and marketing strategies upside down. Based on ... Leer más

    $15.00 USD

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  • Emotional Intelligence: Exploring the Most Powerful Intelligence Ever Discovered

    de Benjamin Smith ...
    Most people will tell you that they want to improve themselves and grow emotionally. This process of introspection and self-reflection is never easy. It requires the ability to understand and handle your emotions in a healthy manner, and this always takes time and patience. That is why this book, "Emotional Intelligence: Exploring the Most Powerful Intelligence Ever Discovered," has been written ... Leer más

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  • Deluxe

    How Luxury Lost Its Luster

    de Dana Thomas ...
    **NEW YORK TIMES BESTSELLER • A hard-hitting behind-the-scenes look at how luxury fashion went global, revealing manufacturing secrets that Prada, Gucci, and Burberry don’t want you to know“Fascinating . . . The story of luxury goods today is really about globalization, capitalization, class, and culture.”—Fareed Zakaria, Newsweek“What Fast Food Nation did for food service, this book does for ... Leer más

    $11.99 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Identity Economics

    How Our Identities Shape Our Work, Wages, and Well-Being

    de George A. Akerlof, Rachel E. Kranton ...
    Identity Economics provides an important and compelling new way to understand human behavior, revealing how our identities--and not just economic incentives--influence our decisions. In 1995, economist Rachel Kranton wrote future Nobel Prize-winner George Akerlof a letter insisting that his most recent paper was wrong. Identity, she argued, was the missing element that would help to explain why ... Leer más

    $17.29 USD

    Disponible también en: Audiolibro

    Disponible también en: Audiolibro

  • Trade-Off

    Why Some Things Catch On, and Others Don't

    de Kevin Maney ...
    A Fresh and Important New Way to Understand Why We BuyWhy did the RAZR ultimately ruin Motorola? Why does Wal-Mart dominate rural and suburban areas but falter in large cities? Why did Starbucks stumble just when it seemed unstoppable?The answer lies in the ever-present tension between fidelity (the quality of a consumer’s experience) and convenience (the ease of getting and paying for a product). ... Leer más

    Antes $5.99 USD Ahora $4.99 USD

  • Zero Debt: The Ultimate Guide to Financial Freedom 2nd edition

    de Lynnette Khalfani-Cox ...
    Please note that there is a new 3rd edition of Zero Debt!Would you like to be free from financial worries, rest at night knowing your bills are paid, and have peace of mind when it comes to money matters? Then you need Zero Debt – a 30-day action plan to fix your finances.In Zero Debt, you'll discover:•How to get annoying creditors off your back•Insider secrets to reduce interest rates or ... Leer más

    $4.95 USD o gratis con Kobo Plus

  • The Power of Fifty Bits

    The New Science of Turning Good Intentions into Positive Results

    de Bob Nease ...
    Going beyond the bestsellers Predictably Irrational and Thinking, Fast and Slow, the first “how to” guide grounded in behavioral science that shows you how to help customers, employees, coworkers, and clients make better choices to get what they truly want.Of the ten million bits of information our brains process each second, only fifty bits are devoted to conscious thought. Because our brains are ... Leer más

    $20.99 USD

  • Economic Lives

    How Culture Shapes the Economy

    de Viviana A. Zelizer ...
    Revealing the human side of economic lifeOver the past three decades, economic sociology has been revealing how culture shapes economic life even while economic facts affect social relationships. This work has transformed the field into a flourishing and increasingly influential discipline. No one has played a greater role in this development than Viviana Zelizer, one of the world's leading ... Leer más

    $41.79 USD

  • The No-Nonsense Guide to Degrowth and Sustainability

    de Wayne Ellwood ...
    This guide explores the idea of economic growth, tracing its history and questioning why it has become so unchallengeable and powerful when unlimited growth in a finite world is ultimately impossible. It illustrates how economics based on degrowth can be turned into a positive and how we can arrive at new levels of environmental sustainability without having turning the clock back to the Dark Ages ... Leer más

    $10.99 USD

  • Social Marketing and Behaviour Change

    Models, Theory and Applications

    de Linda Brennan, Wayne Binney, Lukas Parker, Torgeir Aleti, Dang Nguyen ...
    With a concise, yet comprehensive overview of the topic, Social Marketing and Behaviour Change features a review and analysis of the most validated models of behavior change, using case studies to illustrate these models in practice.Divided into nine sections, the authors and contributors of this unique book discuss in detail the functions of various models including: cognitive, conative, ... Leer más

    $56.99 USD

  • Secrets of a Master Moderator

    Edition III

    de Naomi Henderson ...
    This book spans nearly 35 years of Naomi's experiences as a moderator and a trainer of qualitative researchers. It covers a full range of QREs (Qualitative Research Events) from IDIs to extended groups.There are tools, tips, and techniques for moderators who run the gamut from new to the industry, to those with long years of research experience. It grapples with knotty questions and concerns ... Leer más

    $23.99 USD

  • Next Generation Talent Management

    Talent Management to Survive Turmoil

    de A. Hatum ...
    Series series Business and Management (R0)
    In the past talent was largely an issue for Human Resources personnel. Now, in an era characterized by workforce heterogeneity and changing environments, talent is an important issue for managers themselves. This book explains the organizational transformations that have occurred and the new talent challenges managers have to confront. ... Leer más

    $49.49 USD