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  • Human-Centered Agile

    A Unified Approach for Better Outcomes

    This book is a guide on how to apply Human-Centered Design (HCD) practices to an Agile product development model that is used widely throughout industry and government, where it is applied primarily to software and technology development efforts. This has been an ongoing industry challenge due to the fact that HCD prioritizes time spent understanding the problems to be solved (time spent in the ... Leer más

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  • Professional Product Owner, The

    Leveraging Scrum as a Competitive Advantage

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  • Performance Dashboards

    Measuring, Monitoring, and Managing Your Business

    Tips, techniques, and trends on harnessing dashboard technology to optimize business performanceIn Performance Dashboards, Second Edition, author Wayne Eckerson explains what dashboards are, where they can be used, and why they are important to measuring and managing performance. As Director of Research for The Data Warehousing Institute, a worldwide association of business intelligence ... Leer más

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  • Business Analysis Based on BABOK® Guide Version 2 – A Pocket Guide

    de Jarett Hailes ...
    A Guide to the Business Analysis Body of Knowledge® (BABOK® Guide) is the collection of knowledge within the profession of business analysis and reflects current generally accepted practices. As with other professions, the body of knowledge is defined and enhanced by the business analysis professionals who apply it in their daily work role. The purpose of this pocket guide to the BABOK® Guide is ... Leer más

    $22.99 USD

  • Handbook of Usability Testing

    How to Plan, Design, and Conduct Effective Tests

    Whether it's software, a cell phone, or a refrigerator, your customer wants - no, expects - your product to be easy to use. This fully revised handbook provides clear, step-by-step guidelines to help you test your product for usability. Completely updated with current industry best practices, it can give you that all-important marketplace advantage: products that perform the way users expect. You ... Leer más

    $38.00 USD

  • Making Sense of Agile Project Management

    Balancing Control and Agility

    Making Sense of Agile Project ManagementBusiness & Economics/Project ManagementThe essential primer to successfully implementing agile project management into an overall business strategyFor a project to be truly successful, its management strategy must be flexible enough to adapt to dynamic and rapidly evolving business needs. Making Sense of Agile Project Management helps project managers think ... Leer más

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  • Observing the User Experience

    A Practitioner's Guide to User Research

    Observing the User Experience: A Practitioner's Guide to User Research aims to bridge the gap between what digital companies think they know about their users and the actual user experience. Individuals engaged in digital product and service development often fail to conduct user research. The book presents concepts and techniques to provide an understanding of how people experience products and ... Leer más

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  • The Collaborative Organization: A Strategic Guide to Solving Your Internal Business Challenges Using Emerging Social and Collaborative Tools

    de Jacob Morgan ...
    Solve business problems, uncover new opportunities, and ignite innovation using the newest collaborative technologiesThe Collaborative Organization gives you a strategic approach to building, implementing, and using social and collaborative technologies—such as those created by Jive and Yammer—to create innovative products, solve business problems, and create new processes that will foster lasting ... Leer más

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  • Agile Extension to the BABOK® Guide (Agile Extension) version 2

    The Agile Extension to the BABOK® Guide (Agile Extension) version 2 describes the benefits, activities, tasks, skills, and practices required for effective agile business analysis with a constant focus on delivering business value.The Agile Extension version 2:describes the agile mindset and positions agile business analysis beyond software developmentintroduces a 3-tier rolling planning model to ... Leer más

    $21.99 USD o gratis con Kobo Plus

  • Conversion Optimization

    The Art and Science of Converting Prospects to Customers

    How do you turn website visitors into customers?Conversion Optimization offers practical advice on how to persuade visitors to make a buying decision -- without driving them away through data overload or tedious navigation. You'll learn how to use marketing principles, design, usability, and analytics on your site to increase your buyer-to-visitor ratio, whether you're involved with marketing or ... Leer más

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  • The Pocket Idiot's Guide to Six Sigma

    Quality improvement just got better.Six Sigma is a corporate quality improvement system that uses sophisticated data collection and statistical analysis to eliminate defects in any process. Aimed at employees—rather than managers—this guide quickly and easily explains everything employees need to know about Six Sigma, including what it is and what it can accomplish, why companies are implementing ... Leer más

    $7.99 USD

  • Digital Marketing Analytics

    Making Sense of Consumer Data in a Digital World

    Series series Que Biz-Tech
    Distill Maximum Value from Your Digital Data! Do It Now!Why hasn’t all that data delivered a whopping competitive advantage? Because you’ve barely begun to use it, that’s why! Good news: neither have your competitors. It’s hard! But digital marketing analytics is 100% doable, it offers colossal opportunities, and all of the data is accessible to you. Chuck Hemann and Ken Burbary will help you chop ... Leer más

    $27.39 USD