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  • Fundamentals of Public Relations and Marketing Communications in Canada

    Experts in public relations, marketing, and communications have created the most comprehensive textbook specifically for Canadian students and instructors. Logically organized to lead students from principles to their application—and generously supplemented with examples and case studies—the book features chapters on theory, history, law, ethics, research methods, planning, writing, marketing, ... Read more

    $34.99 USD

  • Wheeling

    Series series Images of America
    When most people think of Wheeling they remember Independence Hall and the birth of West Virginia, but Wheeling's history goes back even further to the frontier legends of Lewis Wetzel and Maj. Samuel McColloch. Images of America: Wheeling includes photographs of both Wetzel's cave and Major McColloch's smoke house, as well as a multitude of historic photographs depicting the way life used to be ... Read more

    $12.99 USD or Free with Kobo Plus

  • Global Women Leaders

    Studies in Feminist Political Rhetoric

    Global Women Leaders: Studies in Feminist Political Rhetoric demonstrates the ways in which women have used political rhetoric and political discourse to provide leadership, or assert their right to leadership, on a global level. This collection fits into the robust research area of international political women and their use of language in gaining and maintaining political power. It casts a wider ... Read more

    $46.99 USD

  • In the News, 3rd edition

    The Practice of Media Relations in Canada

    Now in its third edition, In the News is the standard Canadian textbook on media relations, used across the country. The authors provide an introduction to media relations, grounded in both communications theory and hands-on, day-to-day experience. Whether you need to promote your issues to the nation or reach small, targeted groups, this book is your step-by-step guide. In the News is perfect for ... Read more

    $31.99 USD

  • Political Women

    Language and Leadership

    This collection examines the ways in which women have used political rhetoric and political discourse to provide leadership, or assert their right to leadership, at the national level. While over the years women have broken through traditional roles, they are still underrepresented in political leadership. In this text, scholars consider the various factors that continue to restrict political ... Read more

    $47.99 USD

  • The Applied Anthropology of Obesity

    Prevention, Intervention, and Identity

    The increasing global prevalence of obesity and nutrition-based non-communicable disease has many causes, including food availability; social norms as evidenced in local foodways; genetic predisposition; economic circumstance; cultural variation in norms surrounding body composition; and policies affecting production, distribution, and consumption of food locally and globally. The Applied ... Read more

    $105.99 USD

  • Who Owns the Environment?

    Series series The Political Economy Forum
    The past several decades have witnessed a growing recognition that environmental concerns are essentially property rights issues. Despite agreement that an absence of well-defined and consistently enforced property rights results in the exploitation of air, water, and other natural resources, there is still widespread disagreement about many aspects of America's property rights paradigm. The ... Read more

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  • Five Good Ideas

    Practical Strategies for Non-Profit Success

    Edited by Alan Broadbent, Ratna Omidvar ...
    Non-profits are big business. According to a recent Johns Hopkins report, third-sector institutions in Belgium, the Czech Republic, Japan, the U.S. and Canada have been growing at an average rate that is twice the growth rate of their GDPs. Canada is home to the second largest non-profit workforce in the world, employing 2 million paid staff and contributing $112 billion to our economy each year. ... Read more

    $11.99 USD

  • Exploring Public Relations and Management Communication

    Develop a clear understanding of the concepts and best practices in public relationsExploring Public Relations and Management Communication, 5th Edition by Tench and Waddington is the definitive text on public relations. Blending theory with real-life applications. this book offers critical analysis with updated case studies, exercises and discussion questions that provide you with a holistic ... Read more

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  • Strategic Communications for Nonprofits

    A Step-by-Step Guide to Working with the Media

    Series Book 8 - The Jossey-Bass Nonprofit Guidebook Series
    This is a new edition of Strategic Communications for Nonprofits, which was first published in 1999. It is an up-dated, nuts-and-bolts guide to helping nonprofits design and implement successful communications strategies. The book offers a unique combination of step-by-step guidance on effective media relations and assistance in constructing and developing an overall communications strategy aimed ... Read more

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  • Principles of Corporate Social Responsibility (CSR)

    A companion for students and practicing managers in developing and emerging markets

    Principles of Corporate Social Responsibility: A guide for students and practicing managers in developing and emerging countries is designed to meet the urgent need for a comprehensive and definitive introduction and teaching text for Corporate Social Responsibility [CSR]. With the aim to become the standard textbook to teach a complete course unit at undergraduate or postgraduate levels, this is ... Read more

    $9.99 USD or Free with Kobo Plus

  • The MSP Guide

    In recent years, multi-stakeholder partnerships (MSPs) have become popular for tackling the complex challenges of sustainable development. This guide provides a practical framework for the design and facilitation of these collaborative processes that work across the boundaries of business, government, civil society and science. The guide links the underlying rationale for multi-stakeholder ... Read more

    $15.99 USD