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Mastering Collaborations

A Guide for PhD and Early Career Researchers

by Tanja Collavo ...

This book is a guide for early career researchers (ECRs) in any discipline engaging in collaborative work or who would like to do so in the near future. Its content focuses primarily on how to work with non-academics and practitioner organisations. However, the tools and tips presented can be equally valuable to those engaging in collaborative projects with other academics and to anyone (academic ... Read more

$26.99 USD

This book is a guide for early career researchers (ECRs) in any discipline engaging in collaborative work or who would like to do so in the near future. Its content focuses primarily on how to work with non-academics and practitioner organisations. However, the tools and tips presented can be equally valuable to those engaging in collaborative projects with other academics and to anyone (academic
... Read more
Foundations of Social Entrepreneurship

Theory, Practical Tools and Skills

by Tanja Collavo ...

Foundations of Social Entrepreneurship presents definitions of social entrepreneurship, explains its benefits and challenges, describes the components of an ecosystem of support, and presents practical tools to approach social entrepreneurial projects. It is designed to be easily approachable by anyone without prior in-depth knowledge of the subject. The book is divided into two parts; the first ... Read more

$61.99 USD

Foundations of Social Entrepreneurship presents definitions of social entrepreneurship, explains its benefits and challenges, describes the components of an ecosystem of support, and presents practical tools to approach social entrepreneurial projects. It is designed to be easily approachable by anyone without prior in-depth knowledge of the subject. The book is divided into two parts; the first
... Read more

International Business Strategy

Rethinking the Foundations of Global Corporate Success

by Alain Verbeke, I. H. Ian Lee ...

Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). Verbeke and Lee develop an original conceptual model that supports student learning by providing an integrated perspective, rooted in theory and practice. The ... Read more

$56.99 USD

Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). Verbeke and Lee develop an original conceptual model that supports student learning by providing an integrated perspective, rooted in theory and practice. The
... Read more
Leading Public Sector Innovation (Second Edition)

Co-creating for a Better Society

by Christian Bason ...

The second edition of this significant text has been thoroughly revised to take account of the latest literature, case studies and international developments in the field. Drawing on global research and practical examples, Bason illustrates the key triggers and practices of public sector innovation.Each chapter includes a refined ‘how to do it’ toolkit, and two new chapters have been added, one ... Read more

$33.99 USD

The second edition of this significant text has been thoroughly revised to take account of the latest literature, case studies and international developments in the field. Drawing on global research and practical examples, Bason illustrates the key triggers and practices of public sector innovation.Each chapter includes a refined ‘how to do it’ toolkit, and two new chapters have been added, one
... Read more
Marketing Strategy and Competitive Positioning

by Graham Hooley, Nigel Piercy, Brigitte Nicoulaud, John Rudd, Nick Lee ...

For undergraduate and postgraduate students taking modules in Marketing Strategy, Marketing Management and Strategic Marketing Management.Understand and formulate rigorous marketing strategies and differential advantage in today’s marketplaceMarketing Strategy and Competitive Positioning, 7th Edition, by Hooley, Nicoulaud, Rudd and Lee provides a deep understanding of the process of developing and ... Read more

$41.99 USD

For undergraduate and postgraduate students taking modules in Marketing Strategy, Marketing Management and Strategic Marketing Management.Understand and formulate rigorous marketing strategies and differential advantage in today’s marketplaceMarketing Strategy and Competitive Positioning, 7th Edition, by Hooley, Nicoulaud, Rudd and Lee provides a deep understanding of the process of developing and
... Read more
What You Need to Know about Strategy

by Jo Whitehead ...

In any career in business, chances are that the time will come when someone will ask you to do a strategy for something. Too often, this will be a cue for stress at work and sleepless nights.What You Need to Know about Strategy shows that it doesn’t have to be like this. Taking you step-by-step through the basics of what you need to know to come up with a great strategy, it shows:That getting the ... Read more

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In any career in business, chances are that the time will come when someone will ask you to do a strategy for something. Too often, this will be a cue for stress at work and sleepless nights.What You Need to Know about Strategy shows that it doesn’t have to be like this. Taking you step-by-step through the basics of what you need to know to come up with a great strategy, it shows:That getting the
... Read more
The Stakeholder Strategy

Profiting from Collaborative Business Relationships

by Ann Svendsen ...

In today's highly networked and competitive global economy, mounting social and environmental problems are forcing corporations to focus on more than just their stockholders' interest in meeting bottom line profitability. More and more companies are recognizing the value of identifying and building relationships with all of their organization's stakeholders-employees, customers, suppliers, and ... Read more

$20.99 USD

In today's highly networked and competitive global economy, mounting social and environmental problems are forcing corporations to focus on more than just their stockholders' interest in meeting bottom line profitability. More and more companies are recognizing the value of identifying and building relationships with all of their organization's stakeholders-employees, customers, suppliers, and
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Sustainability Governance and Management

by Alan S. Gutterman ...

Corporate social responsibility ("CSR") is like any other important management initiative and requires proactive leadership from the top of the organization. In fact, it is clear that the "tone at the top" is an important factor in the success or failure of any CSR initiative and that the directors, executive officers and senior managers of the organization are uniquely positioned to act as ... Read more

$3.99 USD or Free with Kobo Plus

Corporate social responsibility ("CSR") is like any other important management initiative and requires proactive leadership from the top of the organization. In fact, it is clear that the "tone at the top" is an important factor in the success or failure of any CSR initiative and that the directors, executive officers and senior managers of the organization are uniquely positioned to act as
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Managing the Transition to a Sustainable Enterprise

Lessons from Frontrunner Companies

by Rob van Tulder, Mara Francken, Rob Tilburg, Andrea Rosa ...

In combining practice and theory, this textbook provides a management perspective on the ‘business case’ for sustainability. Drawing on examples from 20 frontrunner companies located in the Netherlands, it builds upon a unique research project in which CEOs and middle-managers gave access not only to their decision-making process, but also revealed how their perceptions shaped the transition ... Read more

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In combining practice and theory, this textbook provides a management perspective on the ‘business case’ for sustainability. Drawing on examples from 20 frontrunner companies located in the Netherlands, it builds upon a unique research project in which CEOs and middle-managers gave access not only to their decision-making process, but also revealed how their perceptions shaped the transition
... Read more
Strategic Planning for Sustainability

by Alan S. Gutterman ...

Although corporate social responsibility, or CSR, has been adopted by many companies, few of them are practicing it with any formal strategy, and the common situation seems to be a portfolio of disparate CSR programs and initiatives, some of which support core strategy and others of which appear adjacent and discretionary. The diversity of potential CSR initiatives is one issue (e.g., companies ... Read more

$3.99 USD or Free with Kobo Plus

Although corporate social responsibility, or CSR, has been adopted by many companies, few of them are practicing it with any formal strategy, and the common situation seems to be a portfolio of disparate CSR programs and initiatives, some of which support core strategy and others of which appear adjacent and discretionary. The diversity of potential CSR initiatives is one issue (e.g., companies
... Read more
Develop Your PR Skills

by Lucy Laville, Dr Neil Richardson ...

Series series Creating Success series
Develop Your PR Skills is a simple, straightforward guide to maximising your company's potential through effective PR. It will help the reader to gain a quick understanding of the concepts and principles and learn how to use them in actual business scenarios.It covers strategic public relations, public relations and the internet, working with the media, how to deal with different stakeholders and ... Read more

$14.99 USD

Develop Your PR Skills is a simple, straightforward guide to maximising your company's potential through effective PR. It will help the reader to gain a quick understanding of the concepts and principles and learn how to use them in actual business scenarios.It covers strategic public relations, public relations and the internet, working with the media, how to deal with different stakeholders and
... Read more
Enterprise: Entrepreneurship and Innovation

by Robin Lowe ...

Enterprise, Entrepreneurship and Innovation: Concepts, Contexts and Commercialisation provides readers with an accessible and readable introduction to the various dimensions of entrepreneurship and market innovation. It has a clear structure that is easy for the reader to follow and it focuses on enterprising behaviour. The text contains:* case studies and ‘pause and reflect’ situations for the ... Read more

$94.99 USD

Enterprise, Entrepreneurship and Innovation: Concepts, Contexts and Commercialisation provides readers with an accessible and readable introduction to the various dimensions of entrepreneurship and market innovation. It has a clear structure that is easy for the reader to follow and it focuses on enterprising behaviour. The text contains:* case studies and ‘pause and reflect’ situations for the
... Read more

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Mastering Collaborations

Foundations of Social Entrepreneurship

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International Business Strategy

Leading Public Sector Innovation (Second Edition)

Marketing Strategy and Competitive Positioning

What You Need to Know about Strategy

The Stakeholder Strategy

Sustainability Governance and Management

Managing the Transition to a Sustainable Enterprise

Strategic Planning for Sustainability

Develop Your PR Skills

Enterprise: Entrepreneurship and Innovation

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