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  • Key Account Management Excellence in Pharma & Medtech

    Edited by Mike Moorman ...
    Key Account Management Excellence in Pharma & Medtech is designed to help life sciences practitioners develop and execute innovative and effective key account management (KAM) strategies and capabilities. Pharmaceutical and medtech companies are increasingly pursuing KAM in response to the rapid rise of large, sophisticated and complex healthcare provider and payer systems and groups. Those that ... Read more

    $57.99 USD